Email Bot : Sending of emails for appropriate campaigns and processing of incoming emails to aid the lead engagement/qualification process.

1. Capability to compose emails and send them to the required accounts based on the campaign strategy

2. Capability to process incoming emails and categorize them into positive/negative responses and perform automated follow-ups, referral handling, out of office detection

3. Capability to route the potential prospects to appropriate sales/marketing executives based on the above categorization

This pertains to building a separate offering altogether for lead nurturing.